ABOUT WINNI COPY
YOUR LEADERSHIP TEAM
Head of Strategic Partnerships
A true believer that doing what you love can really make you happy, Alejandra Lopez (or “Aleja” as her teammates call her) leads Winni’s partner marketing initiatives as Head of Strategic Partnerships. From travel, to technology and luxury, Alejandra has more than 17 years of integrated marketing experience with global brands such as Microsoft, Silversea Cruises, LATAM Airlines and Onboard.com (a LVMH Moët Hennessy – Louis Vuitton SE company).
When Alejandra is not spearheading strategic partnerships, you can find her traveling to new destinations, visiting her family, watching sports, listening to NPR or sharing inspirational podcasts. She also loves to cheer on the Trojans of her alma mater, the University of Arkansas at Little Rock and the Canes of the University of Miami, where she earned an MBA in Management.
Her Mantra: “There is no way to happiness, happiness is the way.”
Head of Digital Strategy
As a seasoned digital marketer, Susette is Winni’s Head of Digital Strategy. She brings more than 15 years of experience in e-commerce, digital marketing, media buying, SEO, partnerships and Internet technology.
Determined to find a career path that combined her love for travel and her passion for digital marketing, Susette went on to lead marketing initiatives for Air Jamaica Vacations, Wyndham Resorts, World Travel Holdings, CruCon Cruise Outlet and MSC Cruises.
As a past President of the South Florida Interactive Marketing Association (SFIMA), Susette is dedicated to staying on top of trends in the ever-changing world of digital marketing. When she is not helping Winni’s clients master their own e-commerce platforms or developing media plans, she can be found scuba diving, biking or traveling with her son Sebastian and her husband Rick.
Head of Social Media and Content
As Winni’s resident millennial, Alison is Head of Social Media and Content and brings more than 8 years of experience in marketing and partnerships. Alison started her career working in retail as a buyer and a merchandiser for a chain of high-end boutiques. She then took those skills to work at on air-retailer, QVC as a Regional Manager in Affiliate Distribution & Marketing.
Alison then moved from Pennsylvania to Miami where she managed marketing and lead generation campaigns for a national cruise travel agency. At Winni, Alison focuses on social media strategy, content creation and design. When she isn’t busy being a social guru, you can find her visiting family in Italy, taking pictures of her son Liam and Maltese Mama or enjoying time with her family.